Choosing a business model for your business, whether it’s online or offline, can be a little tricky. It also depends on the type of product that you’re selling. One of the best business models to work for businesses recently is the “freemium” model.
What is “freemium? Basically, it’s a combination of “free” and “premium”, in consumer language, these are no better words.
Freemium is when you give away a core product or service and then you sell a premium product or service to a smaller percentage of free using customers. With freemium, the key is to get a ton of subscribers/customers through organic search marketing, word of mouth and referral networks But, if you’re in the business of making money, then freemium can be your road to the riches or doom and gloom. Continue Reading »


